I Want My Share

In the business section of yesterday's issue of The New York Times there was an article entitled "Online, A Nation of Serfs" by David Carr. The article was also posted online under the title "At Media Companies, A Nation of Serfs." Currently valued at around $50 billion, Facebook has 500 million users worldwide(as of July 2010). The point of the article was that Facebook's value, the value of other social networking sites, and all sites with user-generated content is created by people for free. As users continue to add content to sites like Facebook, they contribute to the overall value. In Facebook's case, it is being made into an empire by all of the unpaid users. Facebook's value comes from advertising, which continues to "flow toward social and amateur media," which makes "low-cost and no-cost content" the norm.

In New New Media Dr. Levinson says " the new new medium is not ours completely" (132). Facebook and all other sites which users can contribute to are owned by other people or companies. We have the right to supply content, but we don't have control over the layout, advertising, the code, etc. Referencing the same point, Carr cites the Tumblr of Anthony De Rosa. “We live in a world of Digital Feudalism,” he wrote. “The land many live on is owned by someone else, be it Facebook or Twitter or Tumblr, or some other service that offers up free land and the content provided by the renter of that land essentially becomes owned by the platform that owns the land.”

Everyone with a profile helps make Facebook a media outlet, a news source, and a social network at no cost. With every video posted on someone's wall, every link to another website, and comment on a status, Facebook becomes the one place to do everything. Carr thinks content can "remain bifurcated into professional and amateur streams, but as social networks eat away at media mindshare and the advertising base, [he's] not so sure." If sites with user-generated content offer free information, then why pay? I think there is value in paying for news created by journalists or reporters, but more and more people seem to disagree. I hope that in the year 2157 there isn't a site that runs a monopoly on all news and media provided by users. It hardly seems fair that the people running Facebook own something worth $50 billion thanks to user content, and at the same time newspapers, with content written by journalists, are dying.

"Broadcast Yourself"

Honestly, I could not imagine my life today without YouTube. While I was able to live more than most of my life without it, considering it was created in 2005, during the years in which I have had access to it, it seems quite essential. YouTube offers an array of videos, ranging from educational how-to’s to recreational musical videos. The best part of all is that they are FREEEEEEEE! Free for anyone to watch and free for anyone to create! I think YouTube is a great opportunity for individuals to express themselves just like the YouTube trademark which is “Broadcast Yourself.” People can perform different talents and display them on the internet for others to watch and be entertained, sometimes even discovered. For example, the teenage phenomenon Justin Beiber was found on YouTube by Usher. Thinking nothing of it, his videos were posted but nothing was thought to come of this. Surprisingly, his videos were found by the singing sensation Usher who made him a pop superstar. Who would have thought that a few YouTube videos would put him where he is today? Clearly, YouTube can be life changing. While YouTube has not been THAT critical to my life, I enjoy this site and use it daily. I frequently visit YouTube for musical enjoyment such as videos or interviews with my favorite artists. Also, this site is very helpful for many of my classes. It enables me to view different things such as commercials and different experiments for my Psychology classes. Whether it is for fun or for school, YouTube is awesome!